I build and optimise Google Ads campaigns that generate consistent enquiries for local service businesses across Southeast Queensland.
The problem is usually how campaigns are set up — structure, targeting, landing page and tracking not working together, resulting in wasted budget and no clear direction to improve.
Campaigns built without a clear structure or strategy. Google fills the gaps with automation that doesn’t serve your goals.
Ads appearing for searches that don’t match your services — burning budget on people who will never become customers.
Visitors land on a page not built to convert. Clicks happen but enquiries don’t follow.
Without conversion tracking Google can’t optimise and you can’t measure whether the spend is profitable.
Google Ads works when the full path is aligned — from what the user searches, to the ad they see, to the page they land on, to the action they take.
Your potential customer searches for exactly what you offer
A structured ad appears — relevant, clear, with a strong message
They land on a page built to convert clicks into enquiries
They contact you. Tracked, measured, improveable over time
Data feeds back — wasted spend cut, performance improved weekly
Five clear steps from first contact to a working lead generation system — with a choice at the end that keeps you in control.
Use the form to share your situation and goals. Or if you’d prefer to talk first, book a call directly — that works too.
A straightforward conversation about your business, current setup and goals. No pitch — just an honest assessment of what would work and what it involves.
Campaign structure, landing page (if needed) and conversion tracking built properly. The full lead generation path connected and tested before anything goes live.
The system goes live. Search terms reviewed weekly, wasted spend cut, targeting tightened. This is where the real improvement happens — across the first 3 months.
Once the system is producing consistent results, you decide how to move forward.
Campaign structure, landing page and conversion tracking set up. The system goes live with a clear foundation from day one.
Search terms reviewed, negatives added, targeting tightened. Wasted spend identified and removed. Early data starts directing decisions.
Consistent, better-quality enquiries. Budget allocated to what works. Cost per lead tracked and improving week on week.
The system is producing results. Stay with ongoing management to keep improving — or take the structured handover and run it yourself with complete confidence and full documentation.
Many campaigns already generate clicks — but often have wasted spend, weak structure or no clear tracking. That’s usually fixable without increasing your budget.
Everything is a fixed fee — no percentage of ad spend, no hidden charges. Your ad budget goes directly to Google. The final cost of your setup depends on what you already have in place.
$50/day — paid directly to Google, not through LocalWise. Below this, data comes in too slowly to optimise effectively. For competitive trades (builders, plumbers, electricians), $70–100/day produces better results.
If you want to manage your system internally after the optimisation phase, a structured handover is available for $450. One training session, full documentation, complete process handover. You run the LocalSearch System independently with total confidence.
I’ve been working in digital marketing since 2018 — starting out in New Zealand before moving to Australia in 2022. Since settling on the Sunshine Coast, I’ve been working with service-based businesses across Southeast Queensland, focused specifically on Google Search Ads.
That focus is deliberate. After seeing the same pattern repeat itself — campaigns running, budgets being spent, but no real structure underneath and no way to measure whether any of it was working — I built the LocalSearch System to fix exactly that.
A properly structured Google Search campaign, a landing page built to convert, and tracking that actually tells you what’s happening. Then you choose whether I keep running it, or I hand it over to you completely.
“Clear and straightforward process. Finally understood what was happening with our ads.”
“Campaign feels much more structured now and we’re getting better enquiries.”
“Good communication and no fluff. Everything was explained and implemented properly.”
Straightforward answers to the questions most service business owners ask first.
Book a call and we’ll talk through your situation — or send your details and you’ll get a clear response.
A straight conversation about your business and whether Google Search Ads is the right move. No pitch, no obligation — just a clear assessment of your situation.
Book a Call →