About LocalWise Media
Your local digital marketing consultant in Southeast Queensland.
Our Story
LocalWise Media was created to solve a common problem: local businesses struggling to navigate the complex world of digital marketing without the confusion, jargon, and unnecessary services that often come with typical agency packages.
As a specialized digital marketing consultant based in the Sunshine Coast, I work exclusively with local service-based businesses throughout Southeast Queensland, including Brisbane and Gold Coast areas.
With expertise in web design, brand development, content creation, and digital advertising, I provide personalized solutions that are tailored to each business’s unique needs and goals.
My approach is simple: I build the digital essentials your business needs, then help you choose the right path for growth – whether that’s through paid advertising or organic strategies.
Our Mission & Values
At LocalWise Media, our mission is to help local businesses establish a strong digital presence without the confusion and complexity that often comes with digital marketing.
Personalization
We create custom digital solutions based on your specific business needs and goals, never using one-size-fits-all packages.
Clarity
We create custom digital solutions based on your specific business needs and goals, never using one-size-fits-all packages.
Education
We create custom digital solutions based on your specific business needs and goals, never using one-size-fits-all packages.
Right-Sizing
We create custom digital solutions based on your specific business needs and goals, never using one-size-fits-all packages.
Our Approach: The LocalWise System
We’ve developed a systematic approach to digital marketing that ensures every client receives a personalized solution that delivers real results.
Discovery & Assessment
We begin with a thorough assessment of your current digital presence, business goals, target audience, and competitive landscape. This helps us understand exactly what you need and where the opportunities lie.
- Business goals identification
- Target audience analysis
- Competitive landscape review
- Current digital presence audit
- Opportunity identification
Strategy Development
Based on our discovery findings, we create a customized digital strategy that outlines exactly what your business needs to establish a strong online presence and achieve your goals.
- Customized service selection
- Implementation timeline
- Growth path recommendation
- Budget allocation guidance
- Success metrics definition
Foundation Building
We implement The Basics Package, creating a solid digital foundation with all the essential elements your business needs – from brand development to website creation and local search optimization.
- Brand development
- Website creation
- Local search setup
- Social media basics
- Content creation
Growth Implementation
Once your digital foundation is established, we help you implement the right growth strategy based on your goals, whether that’s through paid advertising for immediate visibility or organic strategies for long-term growth.
- Paid advertising setup
- Organic growth implementation
- Performance monitoring
- Strategy refinement
- Results reporting
Education & Handover
Throughout the process, we educate you on how everything works and provide comprehensive documentation. You can choose to manage things yourself or have us continue supporting your digital presence.
- Training sessions
- Documentation provision
- Knowledge transfer
- Ongoing support options
- Future growth planning
Add an design here to represent the scheme (needs reworking to a simpler and more compact model)
What Makes Us Different
LocalWise Media offers a unique approach to digital marketing:
Personalized Approach
I create custom digital solutions based on your specific business needs and target audience, focusing only on what will help your business grow.
Education & Transparency
I believe in educating clients throughout the process so you understand your digital presence and can make informed decisions about managing it.
Local Expertise
I focus exclusively on local service-based businesses in Southeast Queensland, bringing specialized knowledge of the local market.
Creative Background
My background in screen production and photography allows me to create compelling visual content that helps your business stand out.
Meet the Founder
The person behind LocalWise Media.
Joas Alberton
Digital marketing Consultant
Born in Brazil, I began my career in education before moving to New Zealand 20 years ago where my journey into digital media began. My diverse background gives me a unique perspective on communication and storytelling that I bring to every client project.
During my time in New Zealand, I pursued my passion for visual storytelling through Screen & Media studies, eventually earning a Master’s degree in Screen Production. I later complemented this creative foundation with a Graduate Diploma in Digital Marketing to bridge the gap between compelling content and effective digital strategy.
For the past 3 years, I’ve called Australia home, specifically the beautiful Sunshine Coast. Here, I founded LocalWise Media to help local businesses throughout Southeast Queensland establish meaningful digital connections with their customers.
My approach combines technical expertise with creative vision, allowing me to develop digital solutions that not only function effectively but also visually engage and convert visitors into customers. I particularly enjoy creating professional video interviews that allow business owners to share their authentic stories.
Frequently Asked Questions
Common questions about our approach and services.
What types of businesses do you work with?
We specialize in working with local service-based businesses in the Sunshine Coast, Brisbane, and Gold Coast areas. This includes trades (plumbers, electricians, etc.), professional services (lawyers, accountants, etc.), health and wellness providers, hospitality businesses, and retail establishments. We focus on businesses that primarily serve local customers within their geographic area.
How is your approach different from typical digital marketing agencies?
Unlike typical agencies that offer complex packages with services you may not need, we provide personalized solutions tailored specifically to your business needs and goals. We focus on clarity and education, explaining everything in plain language and teaching you how your digital presence works. Our approach is to build the essential digital foundation your business needs, then help you choose the right growth path – whether that’s through paid advertising or organic strategies.
Do I need all the services in The Basics Package?
The Basics Package is designed to provide a complete digital foundation, but we understand that every business is different. During our initial consultation, we’ll assess your current digital presence and recommend only the services you actually need. You can purchase the complete package at a discounted rate or select individual services à la carte. Our goal is to provide the right solution for your specific situation, not to sell you services you don’t need.
How long does it take to see results from digital marketing?
The timeline for results varies depending on your starting point, goals, and chosen growth path. With paid advertising, you can start seeing results (clicks, calls, inquiries) within days of launching campaigns. Organic strategies like SEO and content marketing typically take 3-6 months to show significant results. During our strategy development phase, we’ll provide realistic timelines based on your specific situation and goals.
What happens after you build my digital foundation?
After establishing your digital foundation, you have several options: 1) You can manage everything yourself using the training and documentation we provide, 2) You can implement one of our growth paths (Paid Advertising or Organic Growth) for ongoing results, or 3) You can opt for our ongoing management services to have us handle everything for you. The choice is yours, and we’ll provide guidance based on your goals, budget, and preferences.
How much should I budget for digital marketing?
Your budget should align with your business goals and competitive landscape. For establishing a digital foundation, our Basics Package ranges from $3,500-$6,000 as a one-time investment. For ongoing growth strategies, budgets typically range from $750-$1,500 per month plus ad spend (if using paid advertising). During our initial consultation, we’ll discuss your goals and provide transparent pricing recommendations based on your specific needs.
Do you offer ongoing support after the first year?
Yes, we offer ongoing support options after the first year. Our Basic Digital Maintenance plan ($99-$199/month) includes website hosting, security updates, and basic support. Our Complete Digital Management plan ($399-$799/month) includes comprehensive management of your entire digital presence, including regular updates, content creation, and performance reporting. You can choose the level of support that best fits your needs and budget.
Ready to Simplify Your Digital Marketing?
Let’s discuss how we can help your local business establish a strong digital presence and choose the right growth path.